In 2005 Image was approached by a vending company with a problem. Rapid growth combined with a series of mergers and acquisitions had resulted in a group of companies with a disconnected series of names, identities and contact details.

We suggested relaunching the group under one name - Vend! We developed a fresh new brand identity and applied it across the group to introduce consistency and raise awareness.

Delivery vehicles, vending machines, staff uniforms, stationery and promotional material were all redesigned to reflect the new brand.

Shortly after the relaunch, the owners were approached with an attractive offer to sell the company, which they accepted. We like to think the rebrand helped.